As it grew into a tech behemoth over its first two decades, Amazon was regarded as a sleeping giant in the digital advertising business, largely ceding the
market to the duopoly of Facebook and Google. It is now very much awake, and CEO Andy Jassy believes it has “barely scraped the surface” of the opportunity.
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CEO Andy Jassy Says Amazon's Booming Ad Business Has 'Barely Scraped The Surface'As it grew into a tech behemoth over its first two decades, Amazon was regarded as a sleeping giant in the digital advertising business, largely ceding the market to the duopoly of Facebook and Goo…
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