Having a newborn can be tough. This business will help — for $850 a night

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Alma Care founder Hana McConville said the business was inspired, in part, by her experience of 'sitting the month' while postpartum with her two children.

A business billing itself as Canada's first postnatal retreat has launched in Toronto. For a minimum of $850 a night, new parents get 24/7 support adjusting to life with their babies — a business model some doctors say points to a need for better postpartum care across the board.A postnatal retreat in Toronto is offering new mothers round-the-clock care, similar to popular services in China and South Korea.

"If the mother is better rested and is properly nourished, she will thrive and so will her baby," said McConville.between $850 and $1,300 a night, depending on the size of room and how long families stay . The company also offers home care packages starting at $2,250 for 50 hours of help.has always existed for those who can afford it, some doctors say the emergence of this business model highlights the need for better, more accessible postpartum care without the luxury price tag.

The most popular perk, said McConville, is the keycard-protected, supervised nursery where parents can send their babies while they catch up on sleep. Dr. Evelyn Ma, a Calgary family doctor, hears those insecurities from the new parents she works with. Families often arrive home from the hospital anxious about caring for their babies, and they are unsure about where to go for support, she said.

Dr. Evelyn Ma, a family doctor who practices in Calgary, said it's common for new parents to feel nervous about taking care of their babies and unsure where to go for support. "What can we draw from other cultures to try to figure out a better way of supporting women during the postpartum period?" she said.The amenities at Alma Care include this top-of-the-line breast pump.

 

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