More companies embrace on-site child care. What that means for working parents.

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As access to child care evades many parents, employers are trying to fill the void. Despite its convenience and benefits, is on-site child care a short-term...

Just under 100 children were enrolled at the KinderCare Child Development Center at The Venetian Las Vegas as of mid-April. They're children of employees in departments as varied as housekeeping and accounting.Join the Education Reporting Collaborative for a virtual event at 2:30 p.m. Wednesday focused on the child care crisis and how to fix it. Panelists include Sen. Katie Britt , Sen. Patty Murray and Lisa Hamilton, CEO of the Annie E. Casey Foundation.

As employers contemplate entering the child care realm, Ms. Melvin encourages them to find out what their workers want. What hours do they most need care? Are they looking for center- or home-based care?survey suggested that 30% of parents would like to see their employers provide on-site day care, while others identified child care subsidies , flexible spending accounts , and backup care as desirable workplace benefits.

KinderCare, a large child care operator with locations nationally, partners with more than 600 businesses and organizations to provide employee-sponsored child care, up from 400 in 2019, says Dan Figurski, president of KinderCare for Employers and Champions. Those employers represent the technology, medical, banking, academic, and public service industries, among others.

“There’s a lot of well-intentioned people who are thinking this is a really good idea, and for those who would benefit from it, it could be,” he says. “Again, there are lots of downsides even in the short term.” “We’re doing this because this is what our team members want,” he says. “This is what our team members need.”Businesses such as Patagonia, another longtime leader in the space, also view child care as a reflection of their company culture.

On a recent morning, a 16-month-old boy toddled up a small embankment to touch wind chimes hanging from trees. His teachers watched from a short distance away in the outdoor classroom at Patagonia’s distribution center in Reno.“We believe that risk-taking builds character,” says Terry Randolph, program manager for the site. In this play-based environment, children spend hours outside, digging in sand, riding bikes, playing with water, or climbing natural and human-made objects.

 

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