ViacomCBS Builds Out Post-Merger Executive Ranks

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ViacomCBS unveiled the latest additions to its post-remerger leadership ranks

As Viacom and CBS look to reorganize ahead of closing their $30 billion recombination, likely in early December, ViacomCBS on Wednesday unveiled the latest additions to its post-remerger leadership ranks.

And Jo Ann Ross, president and chief advertising revenue officer at CBS and a 27-year veteran of the media player will serve in the same post at ViacomCBS, once that deal is completed. Elsewhere John Halley, executive vp and COO of Ad Solutions at Viacom is set to become COO, advertising revenue and executive vp of advanced marketing solutions at the merged entity.

National Amusements, the holding company controlled by the Redstone family, earlier this week indicated it had voted to approve the merger of Viacom and CBS. National Amusements controls a majority of CBS and Viacom shares, paving the way for the deal to close. Other new appointments include Ray Hopkins, president of television networks distribution at CBS being named as president, U.S. network distribution at ViacomCBS, while Dan Cohen, president of worldwide home entertainment & television distribution at Paramount will serve as president, Global Content Licensing at ViacomCBS, reporting to Nuñez.

 

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