NEW YORK, Oct 15 — US sports equipment giant Nike and video game publisher Epic Games have acquired a “significant” minority stake in the media and entertainment company founded by basketball star LeBron James, bringing its valuation to US$725 million .
Founded in 2007, SpringHill has been the locomotive for James’s media, television, and businesses ventures. SpringHill also produces documentaries, video series and game shows, including “The Wall,” which is broadcast on NBC. Its other arms include consulting and event management.
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