Style Q&A: Skincare brand born on TikTok aims to shake up the beauty industry

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Style Q&A: Skincare brand born on TikTok aims to shake up the beauty industry

Founded by Toronto-based social media personality Ryan Dubs, who has helped launch celebrity brands such as Kylie Cosmetics, the company aims to highlight inclusivity and diversity in its campaigns, along with ingredient quality and vegan product formulation.A.

Dew of the Gods is a vegan, LGBTQ+-owned skincare brand from Canada — a true TikTok brand changing the landscape of inclusivity, diversity and ingredient quality in the skincare space. We’re super colourful, always on-point with ingredient trends and driven by our audience on TikTok to lift the curtain on the cosmetics industry with unheard of transparency, and a commitment to the LGBTQ+ community to represent more faces, bodies and skin types.

 

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