New Local-First Meal Kit Company Launches, Supporting Small Farmers and Makers

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Owner/founder Joy Rubey brings over a decade of experience in the meal kit industry.

It's that time of year again. The days are shorter and holiday chaos is in full swing, leaving us less than excited to answer the age-old question 'What's for dinner?' Fortunately, residents of the Front Range have a new culinary resource to turn to. Denver-based meal kit companytakes the guesswork out of cooking, by delivering seasonal recipes and locally sourced ingredients directly to your door.

In June 2011, she created an online farmers' market. After several weeks, it became clear that a pick-and-choose model was not financially viable. Rubey knew she needed to pivot fast. She thought if she could show people how to easily combine a variety of market goods, then perhaps her customers would purchase a larger quantity of items to create cohesive meals.

Dairy farmer Kevin McSweeney is excited to partner with Spade & Spoon and hopes the opportunity will contribute to balance and growth within his business,. McSweeney owns a small herd of Holstein cows and produces ethically sourced milk, cheese and yogurt in Loveland. He knows all too well the hardships that come with sustainable farming and small-batch production — describing the financial ups and downs as a"yo-yo.

Spade & Spoon meal kits include over 900 chef-designed recipes. Each week, customers have the opportunity to choose from a selection of seasonal meals, with zero subscription or commitment required. At scale, Spade & Spoon will offer more than twenty rotating meal kits per week, sourcing ingredients from dozens of producers.Eva Jee

 

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