. Having served four years in the role and led the company through its launch and initial growth phase, Snider will remain a shareholder and creative leader in the business and will shift to a creative and advisory role for the Group.
Sources say it was unexpected and are surprised by timing given everything Snider did during pandemic. Insiders add that the Sister-LA office and several creatives around town were somewhat shocked and taken aback by decision.The timing is also interesting given the number of high-profile exec openings occurring around town and given her qualifications, may be someone who gets a look for some of these openings at major studios.
Since founding Sister with partners Elisabeth Murdoch and Jane Featherstone, Snider led the investment, acquisition, and integration of several content companies in Sister’s portfolio, including Campside Media , Zando , and AWA, all while building a Los Angeles office and overseeing the development of the U.S. slate of marquee TV and film projects.CEO as the company enters its next strategic phase of growth.