How I Got My Job: Founding a Hip and Sustainable Canned Wine Company

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Sommelier-entrepreneur Kristin Olszewski created Nomadica after noticing that young diners were choosing cocktails over wine — and noticing that even natural wines could be more environmentally friendly.

Then, I moved back to the East Coast to do my post-bacc and med school at Harvard. During the school year, I worked at. The owner, Felisha Foster, was the most amazing woman. She was the first person to really show me what natural wine was. She really mentored me a lot. And then she got diagnosed with ALS. It was so shocking to see someone so young and full of joie de vivre find out that she had a very short amount of time to live.

Young people have this perception that sommeliers are going to judge them or upsell them. And the wine industry is just not talking to younger consumers and they’re not engaging with people in an inclusive way. So much of the wine industry has historically been geared toward a very select group of people. So we need to change the wine industry and how we’re talking to people. That’s why I started Nomadica.

Great wine is made in the vineyard. My favorite producers are leaving the land better than when they found it.

 

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