Madani Agro Sales: Members of farmers’ associations can market products from Farm-to-Table

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GUA MUSANG: The Kelantan branch of the Board of Farmers Organisation Authority (LPP) is committed to helping entrepreneurs registered under the agency...

: The Kelantan branch of the Board of Farmers Organisation Authority is committed to helping entrepreneurs registered under the agency to improve their livelihood by conducting direct marketing of their products through the Madani Agro Sales programme.

“Goods are sold at a discount of up to 30 per cent cheaper than market price because the agro produce is brought directly to the consumer, thus also increasing farmers’ income by eliminating the middlemen, which means from Farm-to-Table . “Today’s sale recorded RM20,000, which means the total amount in Madani Agro Sales throughout Kelantan has exceeded RM100,000. It seems successful because we focus on areas that need Madani sales,” he said at the Madani Agro Sales programme in Dataran Ilmu, Bandar Baru here today.

Grocer Zasmini Idris, 51, said as much as 250 kg of sugar was also sold to customers who came as early as 8 am.

 

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