, alongside Univision’s Ilia Calderón. The network will also move away from its efforts to focus largely on business and economic topics, as it has in the past.Media have begun contemplating when to take more momentous news coverage to a broader audience, says Jay Wallace, president and executive editor of Fox News Media, in an interview. “There are very few events out there anymore,” Wallace says. “People do care about politics,” he adds. “It is a unifying thing for people to watch.
In a sign that Fox News personnel may be thinking about broader audiences, the company opened that last debate,, by asking candidates about pop culture, specifically about the message in the viral music hit “Rich Men North of Richmond,” which was trending at the time. Preparations for the next debate haven’t landed on a similar opening at present, says Perino, but “we are going to give a little more thought about how to keep it interesting.
The primary offers all of the attendees the chance “to say ‘why I would be a better Commander-in-Chief” than the current occupant of the White House or the competitor who isn’t there, says Perino.“I feel like it is definitely stretching muscles that I don’t normally use or have never used,” says Perino, noting that each day of preparation brings with it new study on topics that are suddenly intrinsic to the news cycle.
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