Canadian bubble tea company apologizes after Dragons' Den cultural appropriation spat

  • 📰 CBC
  • ⏱ Reading Time:
  • 36 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 18%
  • Publisher: 63%

Brasil Notícia Notícia

Brasil Últimas Notícias,Brasil Manchetes

Actor and Dragon's Den guest host Simu Lui, right, relaxes with new host Brian Scudamore.

A Canadian company has apologized following an appearance on CBC's Dragons' Den, during which celebrity judge Simu Liu expressed concerns that the brand was culturally appropriating a Taiwanese beverage.Dragons' Den guest host Simu Lui, right, expressed concern that the company was 'taking something that's very distinctly Asian.' , during which celebrity judge Simu Liu expressed concerns that the brand was culturally appropriating a Taiwanese beverage.

Fiset, referring to the product's mainstream popularity, said that bubble tea is "not an product anymore." "I think on a mass audience perspective, it's for sure going to impact their brand image. I think apologizing is a good start and acknowledging the issue is a good start," said Aleena Muzhar Kuzma, a branding expert in Whitby, Ont., and a senior vice-president, managing director and partner at marketing agency FUSE Create.

But Liu, during his final assessment, said he wasn't going to invest in the company: "I am studying your can, and I am looking for anything that tells me where boba came from. And where boba came from is Taiwan."

 

Obrigado pelo seu comentário. Seu comentário será publicado após ser revisado.
Resumimos esta notícia para que você possa lê-la rapidamente. Se você se interessou pela notícia, pode ler o texto completo aqui. Consulte Mais informação:

 /  🏆 32. in BR

Brasil Últimas Notícias, Brasil Manchetes

Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.

Sault business event to feature Dragons' Den contestantTwo local business owners will also present their pitches for chance to win $15,000
Fonte: SooToday - 🏆 8. / 85 Consulte Mais informação »

Bubble tea company apologizes after Dragons' Den cultural appropriation spatBobba's peach and watermelon flavoured bubble tea product is shown on a shelf at a Safeway store in Calgary on Oct. 15, 2024.
Fonte: CBCNews - 🏆 2. / 99 Consulte Mais informação »