Tuesday, one of the company's other top execs made Facebook's apparent nonchalance toward how its policies facilitate Trump's campaign even more clear. In a wide-ranging Facebook post to employees, executiveoffered a clear message: Yes, we probably did help elect Trump in 2016. And we're not going to do anything to stop him from getting elected again.
Bosworth, who was in charge of Facebook's advertising efforts during the 2016 election and now heads its virtual and augmented reality division, touches on a broad variety of topics in the memo, from social media addiction and the media's unfair treatment of Facebook, to what happened in 2016.
Of course, Trump and his campaign will now be hoping to replicate that winning advertising strategy as it tries to garner support in 2020—with the help of a Facebook ad policy that can't stop the infamously dishonest president from saying whatever he wants. But in Bosworth's view, Facebook will not, and should not, stop him.
“I find myself thinking of the Lord of the Rings at this moment. Specifically when Frodo offers the ring to Galadrial and she imagines using the power righteously, at first, but knows it will eventually corrupt her,” Bosworth wrote, making an analogy that's already garnered some criticism forthe classic tale. “As tempting as it is to use the tools available to us to change the outcome, I am confident we must never do that or we will become that which we fear.
The exec went on to note that though situations like “incitement of violence” or “voter suppression” would cross the line for him, he's ultimately opposed to “limiting the reach of publications who have earned their audience, as distasteful as their content may be to me and even to the moral philosophy I hold so dear.” “If we limit what information people have access to and what they can say then we have no democracy at all,” Bosworth wrote.
Bosworth writes. “He didn’t get elected because of Russia or misinformation or Cambridge Analytica. He got elected because he ran the single best digital ad campaign I’ve ever seen from any advertiser. Period.”
Fuck facebook
Twitter and YouTube are the only useful ones. You can delete the rest. Especially Facebook!
LieBigOrGoHome
The reason I’m in Twitter right now and not that other than site.
How sad is this.
Facebook is problematic
And when ImPOTUS is no longer in the White House? You are burning some very important bridges. Are Facebook shareholders ok with this moral cowardice? And the implications for their investment if they’re backing the wrong horse? You reap what you sow.
This is one of the reasons I chose to deleteFB awhile ago. Haven’t regretted it for a minute; turns out it wasn’t all that useful for anything. Vile company with vile values.
Fascism DeleteFB
The reason I’m here in Twitter right now and not fAc3b0oK.
bebetter Facebook
Facebook is a cesspool.
MySpace was better just saying
Trump2020! USA USA USA 🇺🇸
chargrille I am off Facebook for good. So is my family.
Pretty sickening to hear
Lol
missb62 Facebook follows blatantly Unamerican policies that Undemocratic and even authoritarian. I cannot support you.
cindygallop Bosworth sez, 'He [DT] got elected because he ran the single best digital ad campaign I’ve ever seen from any advertiser. Period.” Hopefully AdContrarian will vouch for this one … They taught us in copywriting school to always be lookin for good swipe file copy.
Time for EVERYONE to get off Facebook.
DeleteFacebook
Have to consider giving up Facebook or using it to defeat Trump!
So the “JONAS BROS.”will be our next president .
My total dislike of Facebook grows by the minute. I for one am weary of the constant sponsored ads and unsolicited posts and total disdain of top management.
JeffersonObama 🤔
On the eve of possible war Facebook might want to rethink this policy. TrumpWar Facebook
Dirtbags
And this is why I’ll never go back to Facebook.
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