Yves Saint Laurent and Balenciaga to produce coronavirus masks

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French design houses Yves Saint Laurent and Balenciaga will shift their attentions from high fashion to producing surgical face masks to aid the global coronavirus assault, their parent company Kering said.

"The French workshops of Kering's houses Balenciaga and Yves Saint Laurent are preparing to manufacture masks while complying with the strictest health protection measures for their staff members," Kering said in a statement posted on its website.

Production will get underway "as soon as the manufacturing process and materials have been approved by the relevant authorities," it said.Kering also said it would purchase three million masks from China and import them for the French health services. Another Kering company, Gucci, has committed to donating 1.1 million masks and 55,000 protective medical gowns to aid Italy's fight against the coronavirus, the statement said.

Kering recently said it expected to lose several hundred million euros in the first quarter of 2020 because of the global pandemic, with hundreds of millions of people worldwide in home confinement. Its French rival LVMH has for its part launched into the production of sanitising hand gel for hospitals at three perfume and cosmetics factories in France.

 

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$399

ohh, I see. Finally ppl need wear masks now

VirginRadioTO If anyone bothered to read this they’d see they are PRODUCING masks not designing them. Likely to donate like other designers have been doing.

Victoria's secrets could chime in and easily convert 2 to 1.

I’m begging you, stop with these stores of profit over people AND please do not show any shallow kardashian with it on. The rest of the world does not give a F****

At least you'll have a hip corpse

The fashion accessory you didn’t know you needed.

How much will it be? Same price as their fashion?

I thought the masks needed to protect against coronavirus were special ones, as it can travel through air, and fabric masks.

Yes $300 masks probably

massive money grab

So the wealthy can stay protected. That's nice.

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China’s manufacturing industry struggles to keep up with demand for ventilators, masks amid coronavirus outbreakAs the world struggles to amass the supplies and equipment needed to arm health-care workers and help save the lives of those with severe cases of COVID-19, Chinese manufacturers and international buyers are warning against placing too much faith in China’s manufacturing colossus I hope they are donating these for free! They did This is where you meds supplies are coming from. And yu know why? Simple; your corporations farmed out your good jobs to China so they can make these for them for pennies on the dollar. So now your remaining cos can not deliver. Worse you have no STRATEGIC RESERVE OF ANY SUPPLY
Source: globeandmail - 🏆 5. / 92 Read more »