Experts say restaurant owners need to do 7 things to boost sales - Business Insider

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Industry experts say all restaurant owners should do these 7 things to stay afloat and boost sales during the coronavirus pandemic

with restaurant industry leaders last week, moderated by retail correspondent Kate Taylor.

Some of the most important pieces of advice that the speakers had for owners were: consider offering family meals, pivot to delivery and curbside pickup, and focus on visible signs of sanitation.On April 16, Business Insider hosted a SPOTLIGHT live event bringing together restaurant industry leaders to share their insights on the effects of the coronavirus pandemic on business.

These were some of the most important pieces of advice Allen, Graves, and Gordon had for restaurant owners right now.Graves said that communicating with customers as actively as possible is key to drawing in business. In some cases, business owners are forced to make the tough decision to lay off or furlough their employees or reduce their hours. But that doesn't mean your relationship with those employees ends.

"Any restaurant that really focuses on cleanliness, sanitation, hand sanitizer, hand wipes...a lot of precaution around that are going to do better than then ones that don't," Allen said. "If you haven't applied for the SBA program for payroll protection, I recommend you get ready," Graves said. "I've seen thousands of restauranteurs get needed lifeline money from the first tranche. I believe they will do a second tranche and to be able to get you through this time. It's a lifeline for your employees. So I recommend you go to your banker. If you don't have a banker, go to any banker.

 

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