Nashville Music Industry Slowly Emerges From Pandemic Mode With Drive-In Shows and Studio Sessions

The postponements and the birth of drive-in concerts necessarily accommodate a smaller number of customers, reflecting both logistics and consumers' reticence to put themselves at risk. SmithGeiger executive vp digital media strategiesunveiled data during a May 12 Country Music Association webinar that showed roughly half of the population is"very concerned" about contracting COVID-19.

Additionally, one-third of those surveyed said they expect it to take six months or longer for life to return to normal, including 7% who believe the world will never be the same again. It's a lot to overcome, though some industry members are willing to step gingerly, even now, into the live arena. Although it will defy the state's stay-at-home orders,agreed to a May 30 concert in Kaysville, Utah, in support of a political candidate. And tickets are still on sale for the Pepsi Gulf Coast Jam in Panama City Beach, Fla., to be headlined by

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