After dominating the fashion industry with his Yeezy label, the designer and rapper seems ready to do the same in the beauty world. E! News has learned that Kanye filed the trademark Yeezy, which encompasses an array of cosmetics.
According to legal docs, which were obtained by E! News, the 43-year-old star is preparing to come out with a range of cosmetics that cover the beauty basics. Among the list of trademarked items: "Cosmetics, facial makeup, concealers, blushers, facial powders, foundation makeup, eye makeup, eye pencils, eyebrow pencils, mascara, false eyelashes, face and body glitter, cosmetic pencils, lipstick, lip gloss, lip pencils" and so much more.
Moreover, Kanye also trademarked a few skincare essentials such as "eye creams, facial cleansers, toners, facial exfoliants and scrubs, facial creams, facial moisturizers, and facial lotions." It also appears he'll tap into other categories of beauty, including hair, nails, body, perfumes and appliances.
Leave it to Kim and Kylie plz lol
“The Kanye” 😯
'dominated' the fashion industry? the man has no idea what style is!!!
No thanks
Is it going to be dress like a hobo so wear makeup like one too...
Ugh, more junk!🙄
Won't get my $$.
any thing 4 money
Lol just run for president after Trump.
Who do they make this stuff for .
For who
Dominating whattt!
So more competition for his wife’s and sister in laws cosmetic line
If I was kim, I would be fuckin pissed.
If it’s going to make us look poor like his clothing line no thanks he can keep it!
does his wife know he's trying to come for her like this
ye said “ya i’ll take competing with my mogul wife for 500”
Same people making fun of the kanyes beauty product will still buy it and love it
He’s a jerk. Stop trying to prop him up.
He's got a beautiful smile damn 🙈
He’s going to be selling overpriced nude palettes and everyone is going to go crazy for them as usual
Renaissance man.
It’s the End of Days
yeezy, breezy, beautiful covergirl lmao
Quick cash grab
Next thing you know he is going to start collabing with James Charles😳
Yeeeee dont do this
I hope he’s collaborating with Kim because I’d be so upset if I had to compete with my husband 😔
I get that they pretty much own E but why lie
Gross
but we don’t want it 😂
Can't he just let his wife have the beauty line? The beauty market is so saturated as is.
YEEE!!! at it again
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Source: TMZ - 🏆 379. / 59 Read more »