Wells Fargo shaking up marketing; eliminating centralized CMO role - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 52 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 24%
  • Publisher: 51%

Business News News

Business Business Latest News,Business Business Headlines

Wells Fargo is eliminating its CMO role as part of a bigger marketing shakeup across the bank

. The bank reported some 263,000 global employees as of March.

Chief Financial Officer John Shrewsberry had telegraphed job cuts were coming at an industry conference last month with a reference to becoming a more "lean" organization. The planned layoffs come as analysts have needled the bank about reducing costs, which have soared in the wake of cleaning up its sweeping sales-practices scandal. before Scharf took over last year.

"One of the things we heard really clearly from our customers and stakeholders was that 'We want to know what you're going to do for . "We're certainly evolving our culture, transforming many, many of our practices." More broadly, marketing falls under Wells Fargo's public affairs unit, headed up by Bill Daley, who joined the firm last November and had previously worked with Scharf. biographyShe joined the bank in 2005 as executive vice president of consumer lending marketing, and previously served in marketing and other roles at Whirlpool, Charles Schwab, and American Express, according to the biography.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

stupidity at its finest👨🏻‍🦳🔦🤝

I suppose he has to promote himself ...get the network moving in advance

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Inside Donald Trump and Kanye West's unlikely friendship - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Bevis and butthead CNN MSNBC IdiotInChief You mean Dumb and Dumber
Source: BusinessInsider - 🏆 729. / 51 Read more »

Inside Regeneron's 32-year history, race for coronavirus drug - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. How far are they ?
Source: BusinessInsider - 🏆 729. / 51 Read more »

Wells Fargo preparing to cut thousands of jobs in 2020, new report says - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Rouses Markets tests unmanned drone grocery delivery with Deuce Drone - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Cryptocurrency exchange Coinbase eyeing stock market listing - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. After 239 scientists send their letters to the World Health Organisation saying the coronavirus is dangerously airborne, WHO finally say that the coronavirus might be airborne!!! OpenLearning is a online learning platform that works and is the only online learning platform in the world that is interactive for our👩‍💻❤👨‍💻children and young adults that will help their safety👨‍💻❤and future👩‍💻ASX STOCK:$OLL
Source: BusinessInsider - 🏆 729. / 51 Read more »

Stock picks to buy, beat the market as COVID-19 cases spike: Evercore - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Really.
Source: BusinessInsider - 🏆 729. / 51 Read more »