“One of the characters is where I'm playing a psycho, which I'm not a psycho, but the doctor is basically telling me I am psycho,” Max says over the phone. “It's another continuation of being gaslighted in a way. For 'Sweet but Psycho,' the meaning behind it is a girl being misunderstood and being gaslighted into the situation.”
That’s where “Who’s Laughing Now,” comes in. Soon to follow will be her debut record which Max has been teasing since last year. She recorded over 100 songs for the record, and after months of curating the selections — “I didn't want there to be a ballad on the album,” she asserts — Max is confident that the final result is now a full reflection of her “energizer bunny” personality. “It's going to be very theatrical,” she teases.
The music video is a continuation of “Kings and Queens,” but with this being Side B: Hell. Tell me a bit more about this concept. You’ve said the album was finished as early as the beginning of 2019. What’s happened to the project from then, to where it is now? Has it changed at all?