Big brands pulled back on Facebook ad spending across the board - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 19 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 11%
  • Publisher: 51%

Business News News

Business Business Latest News,Business Business Headlines

Advertisers not part of the boycott also cut back spending on Facebook in July, but the platform says it will be just fine

"We are encouraged by the initial progress and recognize that change doesn't happen overnight," a North Face spokesman told Business Insider.

, above analysts' expectations of $17.34 billion, and up from $16.9 billion a year earlier. While the earnings don't account for the boycott since it was in July, the company downplayed its impact, saying Facebook wasn't dependent on major brands. Its CFO Dave Wehner said that its top 100 advertisers account for 16% of its $70 billion plus ad revenue.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Of course it will, they are selling people's data for profit. As long as they have millions of stupid people giving them their data for free, they will be just fine. Not using facebook is the only way to get rid of the evil influence of facebook.

FB could care less about a few 'woke' global corporations and consumers too. Someone else will fill the void.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Major Companies Are Boycotting Facebook Ads, But Major Music Companies Keep SpendingWhile more than 1,000 companies are pausing Facebook spending due to the platform’s policies around hate speech, the music industry has mostly ignored the boycott — or even increased its ad buys Now do one on the number of people deleting their FB but keeping their instagram 😒
Source: RollingStone - 🏆 483. / 51 Read more »

Why Facebook's ad business is doing better than Google's during the pandemic so farAnalysts said factors like the amount of revenue coming from direct-response versus brand advertising, exposure to areas like travel and sheer size gave Facebook's ad business a leg up over Google's in the second quarter. no one gives a shit if one 1 percenter making 3 billion while the other is making 2.5 billion Google's CEO is non-white. It's racism, of course! 🖕Facebook 🖕
Source: CNBC - 🏆 12. / 72 Read more »

Peacock reported 10 million sign-ups this week - Business Insider - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Interesting & well considered distinction.
Source: BusinessInsider - 🏆 729. / 51 Read more »

YouTube Revenue Falls to $3.8 Billion as Pandemic Hits Ad BusinessDespite the slowdown, executives at parent company Alphabet told investors in its quarterly earnings report that business was beginning to bounce back after the ad market hit the skids in mid-March.
Source: THR - 🏆 411. / 53 Read more »

Internet connections were briefly down across the country for Spectrum customers - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »