Saturday, 22 Aug 2020 09:32 AM MYT
SAN FRANCISCO, Aug 22 — Apple Inc yesterday alleged that Epic Games’ chief executive had asked it for a “side letter” to create its own game store within the iPhone maker’s App Store, which Apple said would have upended the store’s commission-based business model. Epic sued Apple over the removal, claiming the App Store rules violate antitrust laws. Epic also launched a public relations campaign, with a #FreeFortnite social media push and a parody of Apple’s famous “1984” ad.
Apple said that Sweeney sent Phil Schiller, Apple’s App Store chief, an email at 2am saying Epic would no longer comply with the payment rules, and rolled out its own payment system hours later.from the store, saying that the move — along with Apple’s threat to terminate the company’s developer account — would cause irreparable harm to Epic and should be put on hold while the case plays out.