will be available online on Sept. 17. It includes four products, which Nike said are designed to meet the changing needs of women's bodies before, during and after pregnancy.More people are working out at home during the pandemic, said Marshal Cohen, chief retail industry analyst with NPD Group. He added that there is likely to be a "mini-baby boom" between October and next March, thanks to a "stay-at-home lifestyle that started in late March.
"Activewear may be everywhere [but] it is not in maternity. So making it available and affordable is a great play," said Cohen. Neil Saunders, retail analyst and managing director of GlobalData Retail, said that the maternity wear market in the United States has grown at an average of 3.2% per year in terms of sales, even as the birth rate has been"A lot of this growth has come from women spending more on maternity clothing," he said. "Demand for stylish and comfortable apparel has become much more important to women over the past five years and this has resulted in them spending a little more on garments.
Nike includes a bra that can be adjusted for breastfeeding or pumping, a scoop-neck tank top that makes it comfortable for women to nurse, a tight made with foldable wide waist band that can be folded down or completely pulled up further along the pregnancy and a cover-up with a split opening in the front that can be worn in reverse to accommodate a growing belly or serve as a nursing cover.
made by your favorite sweatshop in china .made by real peasents.
They NEED to find A new market.
Why?
Aren't they still using slave labor?
Kinda surprised they haven't done this sooner.
Slogan stays the same - Just Do It! JustDoIt