As Scott Galloway, a professor at New York University's Stern School of Business,
For example, maybe you want to run a small business with two employees so that you have more autonomy than you do in your current role. Or maybe you want to create the next Facebook or Amazon. Both are valuable goals, but they'll require different plans and mindsets — namely, whether you'll need to raise venture capital.
A more realistic alternative might be starting gradually, by freelancing or consulting on the side. That's what Aarons-Mele did when she started her first business.If you're planning to launch and run a startup, it helps to know what startup life is really like. That's why, the founder and CEO of Hint Water, recommends that people who have experience only in big corporations try working for a smaller company.
"It helps to be smart and a fast learner because you're going to have to learn a lot during the process of testing your idea, understanding what's out there, and speaking to lots of people that improve your idea," Chamorro-Premuzic said. Plus, "anyone who starts a new venture will probably need to pivot a lot of times."
"If you've been in this space for a long time, or you know the customer you're solving a problem for really, really well," he added, then you're likely well-positioned to start a company.Technical expertise is necessary but not sufficient. Scordato said you always want to have "a very specific point of view that not a lot of people have."
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