on Friday and threatened to pull NBC's TV Everywhere channels from Roku while negotiations continued. The companies agreed to a deal that same day.
"Two primary benefits to Roku include top-end premium inventory and subsequent pricing leverage on its CTV premium ad bundles, and leverage with other major media networks/carriage agreements including present discussions with AT&T/WarnerMedia for HBO Max premium and ad-supported subscription carriage/revenue share," Rosenblatt Securities analyst Mark Zgutowicz said in a note Monday. The firm reiterated its Buy rating on the stock.
And I sold it! 🥰
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