In China, the biggest online video platforms, including Tencent Holdings and Bilibili Inc, cancelled Apple’s livestream event without explanation, Bloomberg News reported.Apple also announced a HomePod Mini smart speaker that will come in white and gray, cost $129 and be shipped starting Nov. 16.
The annual launch event is nearly one month later than normal and comes as the coronavirus pandemic has disrupted Apple’s well-oiled machine for designing and churning out its biggest-selling product. But Apple is in a delicate position of needing to excite consumers with 5G without setting them up for a disappointment: For many of its fans, it will be their first experience with 5G networks, which in the United States remain years away from delivering dramatic speed boosts for most consumers. Some analysts worry Apple will be selling a high-powered sports car while its customers remain confined to sleepy village roadways.
In July at its most recent earnings, the company posted year-on-year revenue gains across every category and in every geography as consumers working and learning from home during the COVID-19 pandemic turned to its products and services.
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