Brands like Dunkin hire workers to post TikTok videos: marketing - Business Insider

for free. But the company's push to enlist employees as "crew ambassadors" is new, and showcases one way that brand marketers are leaning into their employees' behind-the-scenes content rather than shying away from it.

"Dunkin' restaurants are independently owned and operated, and franchisees set their own policies around crew members posting videos to social platforms," the company said. "Crew Ambassadors participate with the consent of their employer." A teeth-whitening brand studied TikTok's algorithm to decide which influencers to hire and ended up gaining 100,000 followers in a week

Leaked campaign brief shows the video ideas Cash App pitched to TikTok influencers, including 'when you win a bet by doing something dope'

I’m glad to read Dunkin is paying employees to crate and pay them for doing so. I follow a barista from Starbucks and he makes secret menu drinks. I tried one and it’s really good. My go to is a no secret. The Cold brew with foam.

Check it out! I will create 3d construction intro video (please check and order now) 3D Logo Animation, Intro & Outro, Gaming Intro, Short Video AD,

👍👍

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Billion Dollar Loser book: Inside WeWork CEO Adam Neumann's Summer Camp - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. WeWork Tommy Wiseau?
Source: BusinessInsider - 🏆 729. / 51 Read more »

Inside independent ad agency The Richards Group's problematic culture - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Inside yachting's sexual harassment and bullying problem - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. capthlr how true is this?
Source: BusinessInsider - 🏆 729. / 51 Read more »

Dunkin's potential acquisition by Arby's Inspire Brands explained - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Because Arby’s need something delicious under their belts
Source: BusinessInsider - 🏆 729. / 51 Read more »