Ford's Farley plans on affordable, profitable new cars via Mahindra - Business Insider

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Ford's new CEO will work with a major Indian carmaker to deliver 'exciting, affordable' new cars for the US and abroad

Axing cars like the Fusion meant eliminating vehicles that mass-market customers found appealing, because they're cheaper on average than SUVs. But those lower prices were a drag on Ford's profits.

Farley, at the time President of Ford's New Businesses, Technology & Strategy arm, laid the groundwork for what he shared with Wall Street last week. Ford confirmed that those vehicles would come to the US . But they'll be designed to support Farley's affordability plan.

 

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When I see Ford and India in the same sentence, I remember how Ford ran Jaguar into the ground, only to be rescued by India's Tata motors

What about US jobs?

thanks

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