Ewart Brown charged with corruption over payments from Globalhue - Business Insider

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The ex-leader of Bermuda has been charged with corruption, potentially ending a decade-long mystery about the controversial US ad agency GlobalHue

Yet rather than ordering an investigation into the discrepancies, or switching the business to another agency,, repeatedly levelling false accusations of racism against reporters, politicians, and local officials who raised questions about spending.

Since then, the question of how GlobalHue came to be running Bermuda's ad business — and why payments to it looked so excessive — has fascinated both islanders and US ad agency insiders. Bermuda spent $41 million on tourism advertising through GlobalHue in the period. Tourism is Bermuda's main economic growth driver, and so the control and effectiveness of its tourism marketing is one of the most important issues on the island.

GlobalHue, which no longer exists, was a big deal in its day. It was once the lead agency for Jeep and created ads for the Super Bowl. The Bermuda account in its day was a midsize jewel for any agency that could win the contract, in part because it generates expenses-paid trips to the island for staffers working on it.The Southfield, Michigan, company had been founded by

 

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Let me guess: this was a Trump company....

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