Secret Fresh: The art and business of collecting and creativity amid COVID-19

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A simple childhood pastime of collecting toys and sneakers gave birth to Bigboy Cheng's Secret Fresh—a hub for artistic collaborations which continues to thrive even amid the COVID-19 pandemic.

Simple childhood pastimes can definitely turn into successful ventures into adulthood. Just ask Christian"Bigboy" Cheng.

Secret Fresh is also known for its collaborations with big names in the art industry like National Artist for Visual Arts Benedicto"BenCab" Cabrera, with his art featured in merchandise like caps bags, and even a turntable, explained Cheng. [Translation: So I'll just post the toy that I want, our creations in Secret Fresh, or the sneakers I like. So for me, it doesn't feel like marketing. I'm also enjoying just by posting and sharing my passion and hobby in collecting with other people.]

 

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