Co., one of the nation’s oldest mass media companies, has joined the growing list of content owners investing big in free streaming channels in an effort to bridge the transition to a new era of television.podcast “Strictly Business,” it’s a matter of simple math. As many as 40% of U.S. television households, or 50 million homes, are now watching local broadcast TV free over the air seamlessly via smart TVs.
Symson is an investigative journalist turned digital content strategist who took over as CEO in 2017. Since then, he’s aggressively expanded Scripps’ TV station holdings, growing from just nine four years ago to 61 outlets in 41 markets. The Ion acquisition brings to Scripps more than 70 stations and a huge influx of broadcast spectrum to experiment with new channels and possibly data and connectivity services in the future.