Pick n Pay eyes lower to mid-income communities with new stores

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Pick n Pay plans to invest a further R2.5 bln in new stores in lower to middle-income communities as it looks to get a bigger piece of the R595 bln rand food and grocery retail market.

Grocery retailers have been fine-tuning their strategies of capturing the larger share of either the premium or less affluent market by offering gourmet prepared meals or moving their shops closer to townships where millions of social grant recipients reside.

"The group's new space growth strategy focuses on increasing its store footprint in the lower to middle-income communities of South Africa," the grocer said. Brasher said the retailer's discount grocery chain Boxer and Pick n Pay's value format were"very well placed" to accelerate growth in this part of the market, where it is currently under-represented.

 

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Pick n pay has become too expensive. Second only yo Woolworths.

So you are worried about tax paying pick n pay and you don’t care about Bangladeshi, Pakistani and even Ethiopian operators that do NOT invest but sell expired goods to citizens

This and other business interest from the big companies in the poorer communities will kill small business. We are already seeing the demise of butcheries and bakeries soon it will be the little market or spaza shops

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