Rihanna's Savage x Fenty Sued for Trademark Infringement by Lingerie Company

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Rihanna’s hugely popular Savage x Fenty venture is facing a new trademark infringement lawsuit brought by lingerie company Adore Me

Kevin Mazur/Getty Images for Savage X Fenty Show Vol. 2 Presented by Amazon Prime Video

The company is being accused of "willfully" infringing the Adore Me trademark in its advertising and promotional materials. on Thursday, Adore Me alleges that Lavender Lingerie -- which does business as Savage x Fenty -- willfully infringed upon Adore Me’s trademark by including the “confusingly similar” trademark “Adore Us” in advertising and promotional materials for its products.

The complaint further accuses Savage of ignoring a cease-and-desist letter Adore Me sent to the company on June 4, 2021, as well as a follow-up sent on June 8. “Though it appeared that infringing advertisements were removed on or about June 8, 2021, Adore Me learned this week that they were again in use by Defendant,” the lawsuit continues.

 

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maybe if we had music instead

avvmxx Clout chasing to ladle a name for themselves

😬

Maybe if she dropped the album

if she stuck to music she wouldn’t have this problem

we already know who’s winning

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Wish you the best rihanna love u

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