KUALA LUMPUR, Sept 1 — Malaysia’s franchise industry has achieved significant progress, being one of the fastest-growing sectors in the country, said the Malaysia External Trade Development Corporation .
She noted that Malaysia’s s total trade grew 26 per cent to RM1.1 trillion for the first half of 2021, the highest half-year value recorded for trade, exports and imports.The national trade promotion organisation, which comes under the International Trade and Industry Ministry, collaborates with the Domestic Trade and Consumer Affairs Ministry, the Malaysian Franchise Association and Perbadanan Nasional Bhd in organising international trade promotions.
In the food and beverages industry, the demand for central kitchens and dark kitchens is expected to grow in years to come resulting from the pandemic effect. Currently, 65 Malaysian renowned franchise brands such as Marrybrown, Manhattan Fish Market, Secret Recipe, Chicken Rice Shop, Nelson’s, Royal Selangor, Global Art & Creative, Smart Reader, Poney, Q-Dees and Laundry Bar, have established their presence in 66 countries.
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