Wednesday it would be testing out a new feature called “Communities” — which allows people to join groups based on their interests and tweet directly to them on those topics, similar to how Facebook Groups or a Reddit subreddit works — the latest move by the company to grow its audience after other failed ventures like Fleets.... [+]
Only a few Twitter Communities, on topics like dogs, weather, sneakers, skin care and astrology, are available at launch, but the companyEach Twitter Community will have moderators that are able to add people to the group, and anyone within the group will be able to tweet directly to other people in the Community instead of tweeting to their followers.