AAAN, MIPAN, OAAN, others okay new Advertising Industry Standards of Practice guidelines

  • 📰 DailyPostNGR
  • ⏱ Reading Time:
  • 24 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 59%

Business News News

Business Business Latest News,Business Business Headlines

The Heads of Advertising Sectoral Groups (HASG) have endorsed the full implementation of the new Advertising Industry Standards of Practice (AISOP)

The endorsement was conveyed via a statement signed by the President, Association of Advertising Agencies of Nigeria , Steve Babaeko; President, Media Independent Practitioners Association of Nigeria , Femi Adelusi.

The group stated that the guidelines will not affect contracts signed before the effective implementation date, but explained that new contracts between advertising agencies, media houses and advertisers will be based on the new guidelines. “The main rationale for this is to protect the agencies, which invest significant resources into pitches and many times have complained that the ideas and strategies are used by many clients without reward,” HASG said.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

😔 😔 Someone pls help me with 1000 naira 🙏 🙏 0227781303 GTBank Benjamin Ayeni. Thank you 🙏

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 11. in BUSİNESS

Business Business Latest News, Business Business Headlines