Lactation food products like cookies and beverages have mushroomed in the market. And if you aren't yet familiar with the term, they're foods made with galactagogues or ingredients that are supposed to help increase breast milk supply in breastfeeding mothers.
They both have day jobs, with David an employee benefits broker who's been an entrepreneur for over a decade while Chee Leong works in the fintech industry and runs his company's Asia Pacific operations. The Weekly speaks to Chee Leong on building the brand, the challenges of running the business in a female-centric industry, and working with mothers.The two first met each other through professional networking platform Linkedin and connected after a couple of chats and a joint webinar.
Using the feedback to fine-tune their recipe, they finally nailed it on their seventh try. "We knew it because there were positive outcomes from the mummies, and everyone was complimenting how tasty the items were. The mummies were extremely helpful and interactive and after each try, they provided very insightful tips. Some even called us to explain and the experience was amazing.
When quizzed about the lactation-boosting ingredients that go into their products, Chee Leong shares, "Almonds and walnuts are lactogenic in nature, and they are full of good oils and nutrition. We also use other milk-boosting ingredients like fennel and dates."Innovation is at the heart of 2nutguys, with Chee Leong and David admitting that they both enjoy the product creation process.
had to re-read that sentence a few times ngl
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