The Kismet of Refined Elegance: H. Moser & Cie And The Armoury Introduce The Ultimate Haute Horlogerie

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When two companies' design and business philosophies align, it creates the perfect opportunity to collaborate and create something extraordinary.

One of the founding principles of The Armoury is appreciating craftsmanship, which means we work with artisans and we tell their stories. We started as a retailer, offering a selection of men's clothing brands covering tailored clothing, footwear, accessories, and luggage. We offer ready-to-wear, made-to-measure, and bespoke clothing. One of the beautiful things about tailoring is that each region of the world has its style.

As time went on, we started to create our own products, and now 90% of our collection is designed in-house and is exclusive to us. Ultimately our goal is to help create personalized wardrobes for our clients. We help them find their style and design garments with that in mind.The customers from both companies share very similar characteristics, such as their attention to detail and their desire to understand the product.I realized that Mark commands a strong following from his clients. It is about Mark's style and vision and his special connection to them. It is an approach that is also very similar to H. Moser.

 

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