The pandemic saw a boom in legal recreational cannabis sales across Canada. From March 2020 to February 2021, sales totaled $2.5-billion, double the $1.25-billion of the previous 12 months. Surveys likewise reported more cannabis users and more frequent usage in 2020 than the year before.
Nationwide monthly sales began at $42-million in October 2018 and still totalled only $59-million in March 2019. But by February 2021 they exceeded $262-million. National sales now exceed $347-million monthly, thanks partly to having at least 3,100 licensed stores. Our calculations revealed a modest acceleration in month-over-month sales growth in 2020. However, this boost coincided more with the arrival of vapes and other new products in January, rather than the pandemic’s onset in March.
Our results are also relevant to public health. Between 2018 and 2020, the percentage of Canadians who self-reported using cannabis rose to 20 per cent from 14 per cent. The proportion reporting daily, or near daily, use similarly climbed to 7.9 per cent from 5.4 per cent. It’s estimated that one-third of such users could eventually develop a cannabis use disorder.
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