B.C.’s tourism industry wary of forest fire impact on summer season

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Tourism businesses all across the Interior are bracing themselves again for the impact of wildfires on their operations as they try to rebound from two years of pandemic restrictions

. Data from Tourism Revelstoke showed local tax revenues from hotel stays dropped 23 per cent last August from the previous month after visitors realized the drastic nature of the smoke and fires in the area .

A helicopter carrying a water bucket flies past a pyrocumulus cloud, also known as a fire cloud, produced by the Lytton Creek wildfire burning in the mountains above Lytton, B.C., on Aug. 15, 2021.Great Canadian Tours, a Revelstoke company that runs dirt bike, off-road and water sports tours, said it’s expecting to scale down its summer operations after last year’s dismal stretch.

“Even just driving around in town you couldn’t see the end of the street you were driving down, let alone see the mountains and sun.” While the Flying U Ranch in 70 Mile House, B.C., had to shut down for two weeks last summer due to fires, its president and chief executive said the business wasn’t plagued by heavy smoke for most of the season because of its location on a plateau.

As people in western Canada get used to the presence of smoke, Mr. Lovelace believes tourists will learn to live with the situation and work around it. He said the ranch’s business – accommodations, horseback riding and other activities – continued to grow last year, and he doesn’t expect that to change.

“People at some point said they don’t care, they’re just happy that they can travel and are travelling,” she said.

 

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