Prodded by Fries to assess Netflix’s challenges, Feltheimer remarked that the company made a decision nearly a decade ago that has come back to apply significant financial pressure. After successful early originals and the field largely to itself, “they decided they were just going to do a slash and burn and get to more subs than anyone and no one would ever catch them,” the executive said.
Fries offered that he didn’t think “the bubble has burst, but the air is leaking out a little bit” after years of stair-step growth in content investment. “I think they’re going to have to pivot in their overhead,” Feltheimer said. “They’ve consistently gone after people, maybe a couple of ours, and paid them twice, sometimes three times as much as we were paying them.
Feltheimer said he proposed “loaning” the original film to Netflix in exchange for certain rights to the sequels. The planned trilogy could them be packaged for streaming and other lucrative ancillary markets. “‘We’re going to make a lot of money; we’ll distribute it, we’ll take a distribution fee, send it back to you,'” Feltheimer recalled telling the company. “It’s an interesting, organic idea for them. They thought about it and they said, ‘No.
While Netflix is the topic du jour, the conversation also touched on a number of successes for Feltheimer, who recalled learning about the business world from his father growing up in Brooklyn. He said he modeled his demeanor after his dad’s. “I try to treat everybody with the respect they deserve,” he said.
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