It's happened to just about everyone who's bored in line waiting to check out at a: You spot a candy bar, a pack of gum or a soft drink. Unable to resist, you throw it in your cart.
But how do companies select which products to place at the checkout counter? Why do we act on our impulses at the end of our shopping trips? And are there any downsides to stores capitalizing on impulse buying?The transition to self-service supermarkets in the early 20th century helped kickstart impulse shopping.
"The lighting, the temperature, the organization of the shelves and aisles -- all of that has been extensively researched and refined," said Marion Nestle, a professor emerita of nutrition and food studies at New York University. "And it's purpose is to get people to buy more products." Stores put small, cheap items for quick consumption nearest the register because they're easier for customers to toss into their carts instead of, say, an eight-pack of paper towels.
"By rethinking checkout, retailers could support their customers' health, rather than pushing the consumption of extra -- and often unwanted -- calories from candy, soda, and other unhealthy foods and beverages," said The Center for Science in the Public Interest, a nonprofit consumer group, in a. The organization has led the campaign to push stores to change what they sell near the register.
Da
Some hard hitting news here
CTV why the F***k on earth do you care… worrying about the candy when the fuel is at $2… my head hurts😒
Soda? Seriously? Canadians don’t call it soda. Pop. Maybe soft drinks, but not soda.
C’mon, CTV, governments in a democracies have no business dictating how companies organize goods on shelves in stores.
I order online; go pick it up the next day. Takes 10 mins; they come right to the car and load er up, and BOOM ..I am a ghost. Impulse at the checkout is nullified.
It’s called marketing.
I want to know why they allow magazines to be displayed with fake news about people.
Maybe cover some news for us, as a treat.
cause they're tryna make me fat yo
I thought it was so i didn't have to lug it around.
Grade 9 economics...
Outstanding example of Canadian pseudo journalism
Ask Doug Ford 🤣🤣
It’s called impulse buying. It’s hardly a new concept for retailers.
and it all began with the National Enquirer! No shit, google it!
duh
To sell them, more at 11!
Never noticed them there
My god The entire grocery store is mapped out from decades and decades of psychology research Ever wonder why you enter in the produce section? How don’t people know this stuff?
The solution to stopping people from making impulse purchases is not to relocate the item, but to teach people to understand when they're being impulsive and act accordingly.
How is this news? Slow day?
Because after walking 10 miles to get a carton of milk, we thirsty, Janet.
Haha. I remember years ago. I was with my then 4 year old Granddaughter and she commented on how kind it was that the people who owned the store put out all these candies for people waiting in line. I was sad to take away her faith in human nature 😂
No need to explain we know by now.
Don’t you mean soft drinks?
Everyone knows this shit already.
A ten year old could have told you this, without a study.
I seldom say soda....unless it's Scotch and soda.
Is it so your toddler can embarrass you by taking a kinder surprise egg off the shelf while you're loading your groceries, and making you pay for it? - Asking for a friend
Impulse purchase. Doesn't take much of a critical thinker th arrive at this conclusion
What will Canadian media do when the liberals lose and their funding gets cut?
I think that's easy to figure out without an 'expert' opinion. You're stuck standing in line..looking at junk food...finally just grab some. Sometimes start eating it before u even pay for it if you're hungry at the time. Just sad drugstores who should know better r do it too.
To sell them?
Business Business Latest News, Business Business Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: CTVNews - 🏆 1. / 99 Read more »
Source: CBCNews - 🏆 2. / 99 Read more »