“Ventana Sur is a very important hub for the Latin American cinema and after the pandemic we understood that it would be important to optimize trips and traveling to make much easier for the people who want to come to BrLab to combine this with their trip to Buenos Aires,” he added.
Sponsored by Open Society Foundations, Instituto Ibirapitanga, and Instituto Goethe/Hilfsfonds and with institutional support from Projeto Paradiso, the Nicho Executiva program brought a delegation of seven Black Brazilian women producers to Cannes Marché du Film via its Nicho 54 institute, led by Nicho 54 co-founder Fernanda Lomba and award-winning producer Joelma Gonzaga , who serves as program co-ordinator.
Launched in February, the program is focused on the role of executive production for the film industry at large. “Through theoretical and practical learning, the program devises a unique methodology deploying resources, knowledge and strategies crafted exclusively to the Black community in Brazil,” Nicho 54 said in a statement.