On July 14, 2022, the bitcoin company NYDIG, a subsidiary of Stone Ridge, announced that the firm inked a multi-year deal with the Major League Baseball team the New York Yankees. According to the partnership announcement, NYDIG will be the professional baseball team’s “official bitcoin payroll platform.”According to the bitcoin firm NYDIG’son Thursday, the company has entered a multi-year partnership with the American baseball team the New York Yankees.
The BSP product from NYDIG will give members of the Yankees organization the ability to convert a fraction of their payroll check into bitcoin . Employees can access this benefit via the NYDIG platform and there are no transaction or storage fees associated with the BSP product. NYDIG says that “dozens of leading companies” already leverage NYDIG’s BSP service benefits.
The New York Yankees is an American baseball team founded 121 years ago in 1901, and is part of the American League East division. Aryn Sobo, the Yankees’ vice president of human resources, employment, and labor law, detailed that the baseball club is “always looking for innovative ways to expand and improve our employee experience.” The move comes at a time when young employees are choosing to get a portion of their pay in
. NYDIG research indicates that 36% of employees under 30 are interested in getting this type of payment. Sobo further remarked that “NYDIG made it easy to add Bitcoin to our roster of benefits.”We look forward to leveraging the NYDIG platform to offer this opportunity to our employees.NYDIG’s deal with the New York Yankees is not the first time the company has partnered with a sports franchise.
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