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Tiffany's New Collection Could Be the Most Expensive Public Sale in NFT History

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Tiffany and Co. is the latest luxury brand to dip its toes in Web3 with a bold price tag of 30 ETH at a time when the market has more than halved.

The famed collection will essentially comprise of 250 digital passes that will be offered by Tiffany & Co. Each NFTiff is worth 30 ETH , which includes the cost of the NFT, the custom pendant, the chain, and shipping/handling.The NFTs may be minted at the time of purchase and redeemed by the holders of CryptoPunks for the creation of a custom-designed pendant and an NFT digital artwork that resembles the final jewelry design., Tiffany & Co.

The company will release only 250 NFTiff passes for users to purchase. A customer may buy a maximum of 3 NFTiffs. With the latest launch, Tiffany & Co. is targetting an affluent cohort of NFT collectors by making it exclusive to holders of CryptoPunks.

 

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