Having played soccer competitively at a Division I university, she understood the world of athletics and how athletes could use their voices to develop change. With a sports background combined with a producer’s mindset, Simon knew she wanted to stay in the world of storytelling. In 2018, she was laid off from a job. She invested in herself and decided to become a freelancer. She began covering gaming at the intersection of pop culture.
As she networked, Simon met DJ Clinton Sparks, Marco Mereu, Wil Eddins and Greg Selkoe, gaming executives. Together, they built XSET. They recently expanded the Erin Ashley Simon Esports Internship Fund at the University of Kentucky, designed for students interested in gaming and esports careers. The fund has grown to $5,000, with XSET and Simon focused on developing the fund in the coming years by attracting support from other companies and influencers....
Be consistent in your actions. You won’t know if something will work or not if you don’t spend time on it. You need to dedicate at least three to six months before seeing traction.
I like how Erin Ashley Simon discusses the importance of putting effort behind projects and the value of having a mentor.