In general, digital products are developing in a way that improves user experience and engages more users. A trend that's on the rise is. Investing in gamification has increased by 60% from 4.91 billion USD in 2016 to 11.94 billion USD in 2021, according toBelow are some references to help you better understand the gamification field in Fintech.
How might we make customers feel comfortable and entertained during and after using the features intrinsically?Fintech companies or banks all have a common fundamental goal of helping customers' personal financial lives better. Products for consumption, borrowing, savings, or investment are designed to satisfy customers' best interests and to help them get better means making the company better.