Column: The real aim of big tech’s layoffs: bringing workers to heel

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'The question is: Why have many of the most profitable companies of our generation — most of which are still very much profitable — announced staggering rounds of layoffs, one after the other? And why now?' Column by bcmerchant:

New Twitter owner Elon Musk is poised to cut the company’s workforce by 50%. Those employees should be in line for guaranteed severance -- unless Musk once again attempts to push the envelope of what’s legal.

If there’s one thing that firing people in a large-scale and seemingly random way accomplishes, it’s instilling a sense of precarity, even fear, in those who remain. Beatty had been a visible member of the AWU, advocating in media interviews for reproductive rights in the workplace. She was always civil and constructive, she says, and felt her suggestions had been well-received by management. Now she thinks a lot about whether her termination was retaliatory. Ultimately, she decided the layoffs were too large, too automated to have targeted her directly.

The clinical cruelty through which some of the layoffs were administered often served to underline that point — Google employees showing up to work to find that their keycards had been deactivated, workers locked out of email accounts and not allowed to enter the offices again, not even to say goodbye to colleagues they had worked with for years.

 

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