In a statement released on Thursday, the CEO of the Tourism Business Council of SA , Tshifhiwa Tshivhengwa expressed concern at the way that SA Tourism has gone about this decision.
“This proposal does not consider where our growth for the tourism sector is going to come from," Tshivhengwa said. “Our growth is not going to come from Europe – those are our traditional source markets which we need to defend. Our focus should be on what are the growth markets. For us the growth markets that will help us achieve our target of 21-million arrivals by 2030 are India and China.
“Whatever we do has to do with how we grow the China and India market. We need to work with the trade on the ground in those markets to stimulate demand there and we need more airline connectivity between South Africa and those two markets,” said Tshivhengwa.
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