Shoichiro Toyoda, son of Toyota founder, dies aged 97

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Shoichiro Toyoda, the son of the Toyota founder and father of CEO Akio Toyoda, died on Tuesday of heart failure, the company said. He was 97.

Born on February 27 1925, Shoichiro Toyoda paved the way for the Japanese carmaker to grow into one of the most globally recognised brands.Shoichiro Toyoda, the son of Toyota Motor Corp founder and father of current chief executive Akio Toyoda, died on Tuesday of heart failure, the company said. He was 97.

"Shoichiro Toyoda raised Toyota to become the world's top automaker," Japan's Prime Minister Fumio Kishida said in a statement of condolence. In the 1960s, Toyoda was one of the executives charged with implementing a new"total quality control" system based on the ideas of an American professor, William Deming. Under the system, later copied by other automakers and companies in other industries, workers were encouraged to contribute suggestions to improve production and reduce defects.

Following a merger of production and sales organisations a year later, he took over the helm of the newly integrated Toyota Motor Corp, serving as chairman from 1992 to 1999.

 

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