Eroding minority stereotypes in the snow sports industry

  • 📰 wrtv
  • ⏱ Reading Time:
  • 27 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 14%
  • Publisher: 51%

Business News News

Business Business Latest News,Business Business Headlines

It is no secret that the ski community is dominated by white athletes, but Black athletes are working to change the narrative by providing resources to communities that struggle with access and opportunity.According to Snowsports Industries America, a t...

It is no secret that the ski community is dominated by white athletes, but Black athletes are working to change the narrative by providing resources to communities that struggle with access and opportunity.

The emotion is what drove Henri to pursue skiing competitively when he was 4, but in the years since, it has evolved into a more serious undertaking as he’s working to become of the few Black athletes representing the United States in the Olympics. NBS says its members are set on not only breaking the stereotype that Black athletes do not exist in the snowsports industry but the mold. Through grants, memberships, and sponsorships, it helps provide access and gear to communities where that ski pedigree is not as common.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 598. in BUSİNESS

Business Business Latest News, Business Business Headlines